ALL WORK
Projects
A curated collection of product design, design systems, and brand work — spanning mobile, web, and enterprise.
VYDIA
Vydia began as a specialized video distribution platform. As the company expanded, it pivoted to become a comprehensive music technology platform — merging two distinct content types into a unified, intuitive experience.
VIEW PROJECT ↗AdTech / SaaSYASHI
Yashi was a location-targeted AdTech SaaS platform built for local broadcasters, agencies, and advertisers. As the first design hire, I built the design function from the ground up — owning platform UI/UX, a white-label system serving dozens of broadcast clients, and a signature live impression map that visualized campaign delivery in real time. In 2015, Yashi was acquired by Nexstar Broadcasting.
VIEW PROJECT ↗Consumer Web / Fantasy SportsFANTASY KOOKS
Fantasy Kooks is an engaging fantasy surfing platform that lets users compete in real-world WSL-inspired events. Users build teams within a budget to earn points from surfer heat scores, create custom single-event or full-season competitions, and play in bracket mode by predicting heat winners for escalating points and bragging rights.
VIEW PROJECT ↗Web Design & DevelopmentHAMMER SURF SCHOOL
A fully custom WordPress theme built for Hammer Surf School, the premier surf instruction experience on the New Jersey shore. The site showcases authentic lessons with Sam Hammer, streamlines class bookings across multiple beach locations, and connects seamlessly to third-party tools for a fast, mobile-first experience that drives real enrollments.
VIEW PROJECT ↗